Practical strategies, tools, and ideas from the Studio Ideago team. No theory — only what actually works.
One email a week. Unsubscribe anytime. Privacy

A good B2B paid media report fits on one page: spend, pipeline created, what changed and next actions. Here is the template, the metrics that...

Custom AI automation for B2B marketing works when the logic is yours: buy generic tools, wire simple flows with no-code, and build custom only where...

HubSpot implementation cost is three layers: licence and seats, HubSpot onboarding, and partner work. Here is how to budget each one and where small teams...

How to migrate from Salesforce to HubSpot in a B2B company: what to decide first, how objects map, a step-by-step plan and the mistakes that...

What a fractional HubSpot admin does, how it compares with an in-house hire or an agency, and how to decide for a B2B team.

Most HubSpot implementations for industrial and B2B companies fail in the same place, and it is not the software. It is day three, when someone...

Self-service ChatGPT Ads went live in Spain on 31 August 2026. Who actually sees the ads, how to instrument Pixel, CAPI and GA4 before spending,...

Every stalled CRM implementation I have been called into had a lifecycle stage model. Usually a good one. Subscriber, Lead, MQL, SQL, Opportunity, Customer —...

For three years the EU AI Act was a thing your legal team would deal with later. Later arrived on 2 August 2026. That is...

The HubSpot connector for Claude can now create and update CRM records from a chat window. Here is what it can write, where it breaks,...
30 minutes. No pitch, no templates. Just an honest look at where you are and where the easiest wins are hiding.